Wednesday, August 26, 2020
Question: Talk about theEffective Business Communication for Public. Answer: Presentation This report manages the organization that has been given for the situation study, which works on a worldwide level and takes into account a million clients on a worldwide way. The organization faces issue in its correspondence design, which is causing an issue in taking care of the representatives in an effective way. The report contains instances of fruitful associations that have viable techniques for correspondence, which has helped the organizations in keeping the representatives persuaded and connected inside the line of creation. The methodologies have likewise been given, which will help the organization that is given for the situation study to keep up a sound example of correspondence with the representatives. The correspondence should be compelling in nature in any association, as it helps in building the spirit of the workers and draws in them in a superior path inside the association. Flopping in doing so may expand the odds of hampering the relationship with the representatives, as it might prompt mistaken assumptions and breaking of trust inside the association. Incapable correspondence may prompt the disappointment of the procedures that the organization needs to embrace inside its hierarchical culture (Jin, Liu Austin, 2014). Fruitful Organizations Global associations like Zappos who are prestigious for their business of selling shoes on the web include a superior culture inside the organization, as the representatives who are recently recruited inside the association needs to experience a preparation period following which the workers are extended $2000 on the off chance that they quit the employment opportunity during the preparation time frame. This helps the organization in drawing in the workers inside the framework in a superior way. The financial plan of the organization is made such that will help in working up the group and advance culture inside the association. the correspondence inside the association is level in nature, which helps the workers in interfacing with the supervisors in a superior way (Cardon Marshall, 2015). The hierarchical culture inside Zappos causes the representatives to be upbeat and stay submitted towards the work with the goal that it encourages them in expanding their degree of efficiency. Another well known association, Google additionally has a viable example of correspondence inside the association. The representatives are furnished with free excursions and monetary rewards that help them in being locked in inside the association. The home office of the association is structured in such a manner along these lines, that it can house the offices in various parts. This helps the representatives of the offices to collaborate in a superior way with their partners, which helps in creating better nature of items and administrations (Eisenberg, Goodall Jr Trethewey, 2013). Facebook also have a legitimate example of correspondence inside their association that helps the representatives in discussing straightforwardly with the supervisors and the senior administration, which helps in the development and gives learning advantages to the workers. The organization has distinctive meeting rooms in different structures, which helps the workers in conveying in a free way. The organization advances a hierarchical culture that is compliment in nature with the goal that it helps in advancing correspondence among the workers (Austin Pinkleton, 2015). Techniques that should be Adopted by the Company The techniques that the organization needs to embrace in the given contextual investigation that will help in conveying in a superior path inside the association are that they have to keep up an open specialized strategy with the goal that the representatives can give better inputs and thoughts to the supervisors. This will help the organization in making progress at all their undertakings (Tourish, 2014). The comprehensive system of correspondence methodology encourages the workers to feel that they are a piece of the choice body, which will help in influencing the day by day exercises of the representatives. The association doesn't have to keep up a mysterious kind of correspondence design that may include the top administration, which brings about the loss of chances that may develop inside the association. The association of the representatives will play an essential factor that will influence the achievement and the fulfillment of the workers (Christensen Cornelissen, 2013). The association needs to build up the social correspondence so it can help in help in accomplishing the outcomes inside the association. Since, the association manages universal and nearby customers, the organization manages part of workers. The correspondence design inside the association should be assorted so the representatives can speak with one another in a superior way. This will help the organization in accomplishing the outcomes, as the workers will have the option to serve better inside the association (Cornelissen, 2017). The association needs to receive numerous channels with the goal that the messages of the association can be moved in a productive way, which will help in moving the messages successfully. The compelling channels of correspondence that the organization may use to transmit the messages are the discussions that can be held with the representatives on an up close and personal way alongside the cooperation that should be led through calls and faxes (Ulmer, Sellnow Seeger, 2013). The association needs to impart the messages to all the divisions with the goal that it can help the workers in getting significant data about the conveyance or accepting the items from different offices. The workers will have the option to get earlier data about the conveyance bundle, which will help in expanding the proficiency of the representatives with the goal that the merchandise or the items can be conveyed by the organization in a proper way (Mishra, Boynton Mishra, 2014). These techniques for correspondence can help the organization in building better relationship with the representatives so they can work in a proficient way and remain submitted towards the association. The organization needs to receive the web based life in their specialized technique with the goal that it can help in conveying the messages in a superior way to the workers and the clients may likewise pick up information about the items and administrations that are being offered by the organization (Pedersen, 2017). Catalog Austin, E. W., Pinkleton, B. E. (2015).Strategic advertising the board: Planning and overseeing compelling correspondence campaigns(Vol. 10). Routledge. Awadh, A. M., Alyahya, M. S. (2013). Effect of hierarchical culture on worker performance.International Review of Management and Business Research,2(1), 168. Baldini, G., Karanasios, S., Allen, D., Vergari, F. (2014). Study of remote correspondence innovations for open safety.IEEE Communications Surveys Tutorials,16(2), 619-641. Bove, C. L., Thill, J. V. (2013).Business correspondence basics. Pearson Higher Ed. Cardon, P. W., Marshall, B. (2015). The promotion and truth of web based life use for work coordinated effort and group communication.International Journal of Business Communication,52(3), 273-293. Cheung, S. O., Yiu, T. W. (2014). Joining Trust and Communication for Project Performance. InConstruction Dispute Research(pp. 169-187). Springer International Publishing. Christensen, L. T., Cornelissen, J. (2013). Spanning corporate and hierarchical correspondence: Review, improvement and a look to what's to come. InOrganisationskommunikation und Public Relations(pp. 43-72). Springer Fachmedien Wiesbaden. Colleoni, E. (2013). CSR correspondence techniques for hierarchical authenticity in social media.Corporate Communications: a global journal,18(2), 228-248. Cornelissen, J., Cornelissen, J. P. (2017).Corporate correspondence: A manual for hypothesis and practice. Sage. Cummings, T. G., Worley, C. G. (2014).Organization turn of events and change. Cengage learning. Desanctis, G., Monge, P. (2013). Correspondence forms for virtual organizations.Journal of Computer?Mediated Communication,3(4), 0-0.. Eisenberg, E. M., Goodall Jr, H. L., Trethewey, A. (2013).Organizational correspondence: Balancing inventiveness and imperative. Macmillan Higher Education. Gibson, L. A., Sodeman, W. A. (2014). Twenty to thirty year olds and innovation: Addressing the correspondence hole in training and practice.Organization Development Journal,32(4), 63-75. Gudykunst, W. B. (2014).Bridging contrasts: Effective intergroup correspondence. Sage. Holtzhausen, D., Zerfass, A. (Eds.). (2014).The Routledge handbook of vital correspondence. Routledge. Jin, Y., Liu, B. F., Austin, L. L. (2014). Inspecting the job of internet based life in powerful emergency the board: The impacts of emergency inception, data structure, and source on publics emergency responses.Communication research,41(1), 74-94. Jussila, J. J., Krkkinen, H., Aramo-Immonen, H. (2014). Online life usage in business-to-business connections of innovation industry firms.Computers in Human Behavior,30, 606-613. Keyton, J., Caputo, J. M., Ford, E. A., Fu, R., Leibowitz, S. A., Liu, T., ... Wu, C. (2013). Researching verbal work environment correspondence behaviors.The Journal of Business Communication (1973),50(2), 152-169. Michalik, A. (2017). Methodology of correspondence in organization.World Scientific News,78, 284-287. Mishra, K., Boynton, L., Mishra, A. (2014). Driving representative commitment: The extended job of inward communications.International Journal of Business Communication,51(2), 183-202. Pedersen, P. (Ed.). (2017).Routledge handbook of game correspondence. Routledge. Razmerita, L., Kirchner, K., Nabeth, T. (2014). Online life in associations: utilizing individual and aggregate information processes.Journal of Organizational Computing and Electronic Commerce,24(1), 74-93. Tourish, D. (2014). Administration, pretty much? A processual, correspondence point of view on the job of organization in initiative theory.Leadership,10(1), 79-98. Ulmer, R. R., Sellnow, T. L., Seeger, M. W. (2013).Effective emergency correspondence: Movi
Saturday, August 22, 2020
Making an advertising proposition Essay In this task I am going to discover more data about Rubicons mouth-watering intriguing juice drinks. Two ex-workers of a significant universal soda pops organization presented by Rubicon in 1982. They got together ; chose to begin organization gaining practical experience in Exotic Tropical Drinks. The relationship with intriguing organic products began in one of the authors kitchen, which was likewise utilized as a lab, and that is the place the main item was conceived. They named it Passionate a shining Passion natural product drink. Enthusiastic was a tremendous achievement when it was propelled in the market. There was small promoting help at dispatch the achievement was exclusively because of the true premium taste. The motivation behind why they call their organization as Rubicon is that Rubicon is the name of a waterway and The fanciful significance of Rubicon originates from the Roman period, when a senate revealed to Caesar that his limit to the domain ought to be confined to the stream Rubicon; be that as it may, Caesar wandered past the stream against guidelines and wound up with a huge Roman realm. He was bold brave a lot of like our originators. Furthermore, presently is proceeding with its accomplishment of they built up the subsequent item, Sparkling Mango Crush. Also, today they have a tasty scope of extraordinary organic product drinks, Passion natural product as well as there is a wide scope of flavors accessible in Rubicons item: Mango, Guava, Lychee, Guanabana and so forth. Truth be told Rubicon is driving the market in single flavor outlandish juice drinks in the UK. We will compose a custom article test on Creating a promoting proposition explicitly for you for just $16.38 $13.9/page Request now We will compose a custom article test on Creating an advertising proposition explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer We will compose a custom article test on Creating an advertising proposition explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer All Rubicon drinks taste more like the genuine organic product than some other beverage. Rubicon drinks are made to deliver the best taste and mouth feel for the purchasers generally speaking happiness. The plans incorporate water to pick up the right consistency for the ideal beverage and sugar is added to recapture the ideal pleasantness level of the first natural product. (In the event that this mash were left for what it's worth, at that point we would need to eat it with a spoon). Rubicon drinks expect to repeat a close to consummate liquid variant of the named colorful foods grown from the ground indistinguishable number of calories from a 100% juice. Rubicons USP (Unique Selling Point) are the beverages that have an aftertaste like the genuine natural product, dinks that are solid, full-bodied, with a magnificent, fulfilling mouth-feel, drinks that have a unique and bona fide taste is that the Rubicon doesn't anglicize its flavors and beverages that are conspicuous outlandish single-organic product juice drinks; they are not mixed with item organic products. Rubicons target bunch is the basically comprises of the ethnic market all things considered, just as the standard market going for youthful grown-ups, families, understudies and offspring of shifting ages. Rubicons contenders are largely other significant brands in the soda pops advertise, running from juices, juice drinks, smoothes, and shakes and furthermore own mark brands, (for example, Wait rose own name single and mixed intriguing juice drinks). They prime rivals in the juice showcase comprise of Tropicana, Del Monte, Ocean Spray, Welchs. The kind of statistical surveying that they lead relies upon different elements, for example goals is that they need various individuals to test, time, and spending it, regardless of whether it should be quantitative or subjective, and so forth. Quantitatively, they persistently screen their situation in the commercial center against serious items. Subjectively, one of they last bits of statistical surveying was to complete a Usage and Attitude Study, among a reasonable cross segment of the general population, the two clients and non-clients of the brand, to find out their discernments and perspectives on Rubicon. They generally appreciate supporting a scope of energizing occasions and associations. In 2004 they are worked in relationship with Channel 4 (Bollywood star), KISS 100 FM (drive time appear), Notting slope Carnival and style in bars. Undertaking: 1: MARKETING We Are propelling another item called Rubicons Peach and Passion natural product Sparkling turn, the reasons and unique things about this item is we are propelling is a shimmering drinks and the beverages suggest a flavor like the genuine organic product, dinks that are solid, full-bodied, with an awesome, fulfilling mouth-feel, drinks that have a unique and real taste is that the Rubicon doesn't anglicize its flavors and beverages that are unmistakable wind single-organic product juice drinks; they are not mixed with ware organic products. A review of the advertising procedure Showcasing is the piece of the procedure of creation and trade that is worried about the progression of merchandise and enterprises from maker to purchaser. In mainstream utilization it is characterized as the dispersion and offer of merchandise, circulation being comprehended from a more extensive perspective than the specialized financial one. Advertising incorporates the exercises of each one of those occupied with the exchange of merchandise from maker to buyer not just the individuals who purchase and sell straightforwardly, discount and retail, yet additionally the individuals who create, distribution center, transport, protect, money, or advance the item, or in any case take part during the time spent exchange. In a cutting edge entrepreneur economy, where about all creation is planned for a market, such exercises are similarly as significant as the assembling of the products Advertising OBJECTIVES The advertising destinations are the objectives that a business endeavors to accomplish through its showcasing exercises. The motivation behind why the set the advertising goals is the promoting is only one of the capacities that make up a businesss exercises. Promoting choices should supplement choices taken in other utilitarian regions of the business and help the business to accomplish its general targets. Promoting and corporate targets In the business our points are: * To pull in another client to our item * To understanding clients needs * Aware of new items * Improve pieces of the overall industry * Increase client base To draw in another client to our item pull in new clients is a typical target in business. There are numerous approaches to pull in new clients to your business, by Advertising the item the individuals becoming acquainted with about your new existing, if individuals dont know where you are and what you do, they cannot accepting from you. Promoting significantly builds your odds of achievement. Cause the client to feel great with your item or administration. Give a situation that they will have a sense of security in. Cause them to feel great about going through their cash. Dont alarm the client. Be pleasant to the clients and wear keen dress so the clients feel welcome, Businessmen wear suits. Police officers convey firearms. You are perusing this article since we look like it. We adequately show our capacity to draw in new clients. So from this Rubicons new item (energy products of the soil shining turn) need to draw in its new clients from doing all the things that remembered for t he primary spot. To understanding clients needs it is imperative for all organizations, little and enormous, administration or assembling, to know their clients needs advertisement completely as could be expected under the circumstances. A well-oversees business discovers what clients need and endeavors to flexibly products and enterprises that address these issues. It is likewise significant for the business to have the option to foresee patterns and improvements, which could impact clients purchasing propensities later on. For our new item we have utilized center gatherings examination just as requested that our intended interest group taste the new items that we are creating. This gave extensive criticism and helped us to guarantee that our items would meet with clients endorsement Mindful of new items for Rubicons new item the business needs to arrive at potential clients in the event that it is to produce deals. A significant showcasing objective, in this way, for any new firm is to raise purchasers attention to the business and its items. This might be done through publicizing, by parting with free examples and by endeavoring to get TVs or paper inclusion of the new business. Settled organizations may similarly look to raise the profile of their business and their current items and brands. A few organizations, for instance, Rubicon can utilize its quality of the current brand names to create and showcase our new items. To build client base to expand the client base, Rubicon Company needs to keep its present clients (client maintenance) and to increase new ones (client procurement.) Ideally, Customer maintenance is accomplished through client dependability dependent on consumer loyalty. Client maintenance might be accomplished without client dependability when access to an item is confined, flexibly of item is limited, esteem chain interfaces are controlled, and item interfaces are controlled. Client maintenances receive maximal rewards when dependent on evident consumer loyalty and faithfulness. Something else, client maintenance might be dishonestly deciphered as dedication in spite of the fact that clients will switch merchant promptly once control factors change. The possibility to obtain new clients relies upon the size of the market, the companys and contenders brand pictures, closeness of fit among present and new objective markets and item, advertising and deals procedures set up, and execut ion aptitudes of the promoting and deals methodologies. So for Rubicons new item we need to build up a brand picture and increment the size of the market. Improve pieces of the pie Increasing piece of the overall industry is one of the most widely recognized destinations utilized in business. Piece of the pie is the rate or extent of the absolute deals in a market accomplished by one business. Except if the general market is developing altogether, a business can just expand its pieces of the overall industry that the cost of its rivals. Setting an improvement in piece of the pie as a showcasing objective along these lines, that a business plans to out play out its rivals,
Tuesday, August 18, 2020
Your Students Notice of Admission A Parents Guide Depending on whether this is your first or last child about to embark on their college adventure, your reaction may range anywhere from this: to this: Regardless of where youre at (or if youre somewhere in between), your child has been admitted and you deserve a big congratulations! This is such an exciting time. Between the applications, essay writing, and (im)patiently waiting for decisions to be posted, itâs been a long process. So, letâs break down the next steps your child needs to take before enrolling on campus. First and most important, your child will need to log in to myIllini in order to access their Admitted Student Checklist. This provides a personalized list of everything your child needs to complete before classes start in the fall. You can view a static version of the checklist on our website, and Ill provide some helpful tips regarding many of its steps below. Accept/Decline First things first: Accept or decline the offer of admission. Your child can do this within their myIllini account, and it needs to be done before moving on to other steps. The last day your child can accept their offer of admission is May 1. Pro Tips: Did your child pay our application fee even though they qualify for a fee waiver? Have your childs counselor send a fee waiver form to us now. This will waive the enrollment and housing fees as well, so its still worth sending in. Before your child accepts or declines their offer, come visit us! Starting in January, well have visit days specifically for admitted students. Whether your family has been to campus before or not, visiting as an admitted student can help your child decide if this is the right fit. NetID Computing Your child will need their University Identification Number and the Activation Code to set up a NetID and NetID password. Both pieces of information can be found in myIllini. The NetID is something your child will use very frequently on campus. It doubles as a university email address, so it needs to be something easy to rememberâ"and not embarrassing! Financial Aid If your child hasnât filled out the FAFSA (Free Application for Federal Student Aid), I encourage them to do so now. Note that financial aid packages will not arrive with their notice of admission. This information will arrive in February or March. If you have questions about Financial Aid, youll want to contact our Office of Student Financial Aid. Housing As a freshman on campus, your child is required to live on campusâ"but they have plenty of options! The two types of housing are University Housing (owned by the university) and Private Certified Housing (privately owned and operated but approved by the university for all students). The priority deadline for University Housing is May 15, so if your child decides to go that route, make sure they sign up by that date. The process to sign up for Private Certified Housing is unique to the specific hall you choose. If your child decides to live in a Private Certified hall, youll want to contact that hall on an individual basis. Because Private Certified halls fill on a first-come, first-served basis, deadlines to guarantee space vary. Registration New Student Registration is where your child will meet with an academic advisor and register for fall classes. Registration dates typically occur in June, and sign-up opens in March. If your child lives within 500 miles of campus, theyll be asked to come to campus to register. If they live more than 500 miles away, theyll have the option to register online. Pro Tips: Regardless of how far away you live, if youre able to come to campus, I highly, highly recommend that you do! Its a much better experience for your child to meet face-to-face with an advisor, check out their residence hall, and meet future classmates! Make sure your child gets their iCard (student ID card) when they come for registration. The lines will be much shorter than when they move in during the fall, and theyâll need it to check in to their residence hall. Dont let this happen to you and your student when you move them in: College Registration Homework Your child needs to complete their registration homework at least two weeks prior to their registration date. Itâs not homework in the traditional sense; itâs a short questionnaire about what goals and questions your child has to help their advisor best guide them through the registration process. Placement Your child also needs to complete placement exams at least two weeks prior to registration. You can see what placement tests theyâre required to take on our placement testing website. Test Scores If your child self-reported their ACT and/or SAT test scores, they need to have official scores sent to the Office of Undergraduate Admissions no later than May 15. Pro Tip: In addition, any AP scores need to be sent to the Office of Admissions and Records to receive credit for those scores. IB scores need to be sent to the Office of Measurement and Evaluation. Final Transcript/Schedule Changes Your child needs to send their official, final test scores to the Office of Undergraduate Admissions by July 10. Pro Tip: Donât have your child send this before they graduate. It needs to list their high school graduation date and final grades from their senior year courses. Required Immunizations Immunization forms must be submitted to McKinley Health Center by July 1. Disability-Related Resources Students with disabilities must contact DRES (Disability Resources and Educational Services) to obtain assistance at least six weeks before the first day of classes. Pro Tip: When you and your child are on campus for registration, meet with DRES then! Itâs a great way to utilize your time and gives you a chance to meet with them in person. ____________________________________ Congratulations again on your child being admitted and for making it to the end of this blog post! Hopefully this helps clear up any questions you may have. If not, or if you or your child have any questions in the future, dont hesitate to contact us! We can be reached at 217-333-0302 or firstname.lastname@example.org. Hannah Admissions Counselor I grew up just 30 minutes north of Champaign-Urbana and am a recent graduate of Illinois. As a former Pathway student, I understand the challenges of adapting to life at both a community college as well as a four-year institution. Whatever you're wondering about, I'll help you out!
Sunday, May 24, 2020
Whose values count? Culture: any group sharing values, beliefs, customs Ã¢â¬Å"Ã¢â¬ ¦ismsÃ¢â¬ ethnicism/racism sexism heterosexism (homophobia) classism ageism prejudice against disabled religious bigotry Cultural Competence Familiarity with other groups culture Know thyself People including students, therapist, profs, are humans first and Three challenges to know about yourself Humans rarely contemplate the origin, validity or meaning of their value Humans underestimate the arbitrariness of their values and beliefs Humans have an intense emotional need to have others share their values and worldviews What drives us to surround ourselves with like minded others? Comfort Self-affirmation Self-validation We alsoÃ¢â¬ ¦show more contentÃ¢â¬ ¦Aunts/Uncles are like quasi-parents. Grandparents are like quasi-parents. Hispanic adolescents: Ã¢â¬Å"relatives more important than friendsÃ¢â¬ compared to white and African American adolescents Importance of Ã¢â¬Å"moving outÃ¢â¬ as an adult,Show MoreRelatedObeservational and Sampling in Traditional and Cultural Psychology Research1680 Words Ã |Ã 7 Pagesshall be made to compare multicultural and traditional psychology research methods with a view to examining observation and sampling as the variables of interest. However, these variables of interest shall be assessed in respect of how they are applied in cultural and traditional psychological research. In addition, the fundamental problems that may be encountered by the researchers during the implementation of the observation and sampling in cultural and traditional psychological research setting shallRead MoreInfluence Of Cultural Values On Advertising Essay1124 Words Ã |Ã 5 Pages Influence of Cultural Values in Advertising Name: Institution: Introduction Commercial products of multinational companies are being marketed to people from different cultures owing to an increased growth in the world economy (Lin, 2012). Samli (1995) states that in most cases, consumer attitudes are largely driven by the framework of their culture. Mooji points out that global marketing strategies are not culture-free and should not be because its influence on consumer behavior isRead MoreEssay on The Role of Methodology in Developmental Research1467 Words Ã |Ã 6 PagesMethodology in Developmental Research Developmental psychology may be defined as a branch psychology devoted to understanding all changes that human beings, experience throughout the lifespan (Berk. E. L 2003). Developmental psychology focuses hugely on development in childhood, as major changes occur in childhood, it is the scientific study of Ã¢â¬Ëhow we grow and developÃ¢â¬â¢, (Davenport 1994). Developmental psychology aims to understand the important aspects of cognitionRead MoreThe Analysis of the Five Factor Model Essay examples1483 Words Ã |Ã 6 Pagespsychologists for and against the model will be looked at. Following this, the stability of traits will be looked at, both longitudinal and cross situational. Finally, the application of the model within and outside psychology will be evaluated to show support that the FFM provides a solid foundation for an adequate personality psychology. Ã¢â¬Å"The Five Factor Model provides a compelling framework for building personality measures that seek to represent the domain of individual Read MorePsychotic Disorder Due to Epilepsy1356 Words Ã |Ã 5 PagesPsychologys attempts to treat patients suffering from psychosis due to epilepsy have necessitated studies of related socio-cultural and environmental factors in which special attention is paid to the relationship(s) between epileptic psychoses and human development/socialization. Furthermore, Psychologys pragmatic treatment of these disorders demands a learned sensitivity to relevant cultural factors and treatment of both epileptic and psychotic issues. 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Charles Darwin coined the theory of evolution called Ã¢â¬Å"Survival of the Fittes tÃ¢â¬ when he disseminated his On the Origin of Species in 1859. Many other names have made major contributions in the field of psychology. However, it was Leon Festinger, in 1957, who propositioned his postulation of Ã¢â¬Å" CognitiveRead MoreMy Plans For Your Future Career Goals1097 Words Ã |Ã 5 Pageswith others, influence a wide variety of disciplines in psychology and other fields. In the final week of this course, you will develop a handbook based on one of these constructs. This week, you will choose the construct that you will concentrate on for this project. The construct you choose should be based on the area in which you would most like to develop your knowledge. Your choice should also consider your current interests in psychology and support your future career goals. 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(2013) examined beliefs about mental illness, attitudes towards seeking mental health services and preferred coping behaviours by African Americans. Through a cross-sectional design, the researchers focussed on whether these variables were affected by the gender or age of their 272 participant sample of African Americans aged between 25-72 years of age. The researchers found clear, significant differences in
Wednesday, May 13, 2020
Guide note: This feature was originally posted in December of 1997, and was updated in December of 2010. If youre looking for that special gift for a medieval history buff -- or if you like medieval history and you want to share it with your friends -- perhaps this page can help. Below are a few gift ideas that can bring a little medieval charm to todays holiday season. Gift projects are reasonable in cost, and if you start soon you can have them finished by December 24th. Or, take a lesson from medieval times and give your gifts on Twelfth Night -- January 6th. The Artistic Touch Do you enjoy crafts-work? Are you good with a needle? Then perhaps youd like to make a gift for that special someone. Candles Candle-making was an ability that many medieval men and women were likely to know. If you know how to make candles or would like to try your hand at this rewarding craft, you may wish to stick to beeswax (instead of paraffin, which wasnt used until the 19th century, or tallow, which is difficult to work with) and make hand-dipped candles in order to keep the project medieval. Beeswax has a lovely fresh odor and does not require the addition of any scents, but it can be expensive. Whether you are new to candle-making or a practiced hand, please be sure to take all safety precautions. Clothing You may wish to create a medieval costume -- even if you dont belong to a reenactment group, it will look splendid at a masquerade or Renaissance fair. For a really authentic look, embroider the work using period embroidery techniques and period designs, or enhance it with hand-woven braids. If an entire costume isnt up your alley, you can use these techniques on something as simple as a cape or a scarf. Calligraphy If youre practiced in the art of calligraphy, try inscribing a medieval or Renaissance poem (or a verse from an epic) on parchment-style paper (real parchment can be very expensive). Shakespeare is always a hit, particularly his sonnets. Food, Glorious Food Thinking of a special holiday dinner? Try some medieval recipes. And forget that fruitcake -- go with a few medieval desserts instead. Gingerbread Cake is a period Christmas food, and Shortbreads are not only period but easy to present in a canister or, for a more authentic package, in a basket. If the recipient of your gift likes to cook as well, include the recipe -- hand calligraphed on parchment paper, rolled into a scroll and tied with a ribbon.Ã The Medieval Touch Whatever gift you choose to give, you can add a little medieval charm with a hand-calligraphed gift-tag (try parchment-look paper) or by wrapping the gift in fabric instead of paper (which was not really a disposable product in the middle ages). Decorate with fabric ribbons, dried flowers, berries, or pine cones. A personalized, hand-calligraphed bookmark with a holiday message is a great accompaniment to a book. Many of the customs we observe today began in the middle ages. For more about medieval Christmas, please see Medieval Christmas Traditions.
Wednesday, May 6, 2020
This intent of this study is to give advice on the development of an accounting criterion for employee benefits. Five different jobs sing employee benefits will be examined and each job will be related to an accounting construct. Recommendations will be suggested for these jobs every bit good. We will write a custom essay sample on The Aquilealand Accounting Standard Board Accounting Essay or any similar topic only for you Order Now All employees work in outlook of being rewarded afterwards, or in progress in some instances. Beam and Mcfadden ( 2001 ) specify employee benefits as Ã¢â¬Å" all benefits and services, other than rewards for clip worked that are provided to employees in whole or in portion by their employers Ã¢â¬ . These benefits include ill foliages, medical disbursals, holiday fillips and many others. Therefore, it is necessary that there are certain regulations sing these benefits that will keep the rights of the employees. In the underdeveloped state of Aquilealand, we do non hold our ain conceptual model, and hence we adopt the IASB Ã¢â¬Ës model. Aquilealand Accounting Standards Board should use a new criterion for employee benefits and this will be used by all companies in Aquilealand. There are several jobs refering employee benefits which need to be looked into in deepness, some of them will be discussed in the undermentioned paragraphs. Problem ( 1 ) : Recognition of net incomes and losingss originating from program assets One of the jobs mentioned during the making the accounting criterion for Aquilealand is the acknowledgment of expected return of program assets. In the attack V IASB expected return should be recognized and excluded from the assets service cost. However, anticipation of any future return involves a large sum of uncertainness ( Pastor, 2001 ) . Harmonizing to Pastor it is really difficult to foretell expected return even utilizing mathematical theoretical accounts objectively. The ground is that subjectiveness and opinion have a large impact on this procedure ( Pastor, 2001 ) . This fact is interrupting the objectiveness construct of the Regulatory Framework. Harmonizing to this construct, histories should be free of opinion and should be measured by all people in the same manner ( Alexander et Al ) . In add-on, acknowledgment of expected return, which is unfulfilled return, may be misdirecting information for the users of fiscal statements. As it is non possible to extinguish the opinion factor in the procedure of computation of expected return, companies should non recognize the expected return on program assets until it is truly gained. That will forestall the breakage of the objectiveness construct. This may besides assist to supply more accurate information about the fiscal state of affairs of the company to the users of fiscal statements. Merely realized return on program assets should be recognized. In add-on, companies should be required to unwrap the information about alteration of program plus in the one-year study ; non as the portion of the statement of comprehensive income but as a separate subdivision. Problem ( 2 ) : Disclosures There are three basic affairs that can be of import to be disclosed in fiscal statements. First, explain in inside informations the characteristics and hazards connected with its defined benefit programs. Next, show the consequence of defined benefit programs on the entity Ã¢â¬Ës future hard currency flow and which related to timing, uncertainty and sums. Finally, explain the numerical information that is involved in the fiscal statements bring forthing from its defined benefits program ( PWC, 2011 ) . However, there are many demands for revelations which might be hard to use. A company has to supply elaborate information about the fiscal events in order to run into three things because the users of fiscal statements need to measure numerical information ( KPMG, 2011 ) . Furthermore, sensitivity analysis revelation is given simply on the defined benefit duty, although IASB provinces that, Ã¢â¬Ësensitivity analysis on the net defined benefit liability ( assets ) Ã¢â¬Ë can be more utile. However, it is far more hard and complicated to transport out ( ibid. ) . Furthermore, revelations for multi-employer programs are presently extended because more information linked with multi- employer should be disclosed such as support agreement ( PWC, 2011 ) . Harmonizing to the materiality construct, fiscal statements are prepared to function the users to do the right determination. Therefore, all information that may impact their determination should be involved in fiscal statements. As a consequence, revelation rule is significantly associated with materiality because all the quantitative and qualitative information should be involved in fiscal statement such as accounting policies and important events ( Jan, O. , 2010 ) . As mentioned before, there are some recommendations that should be considered for employee benefits revelation. First, the companies required to unwraping the of import information involved in fiscal statements to fulfill the external users and assist them to understand information and do right determination ( PWC, 2013 ) . In add-on, the companies should utilize narrative description of fiscal information such as liabilities fiting so the readers can understand written information. Problem ( 3 ) : Termination benefits Based on the definition in IAS 19, expiration benefits are the benefits for those employees whose employments are voluntarily or involuntarily terminated before the normal retirement day of the month. Therefore, expiration benefits should be recognized as a liability and an disbursal in entity Ã¢â¬Ës fiscal study. For case, voluntary expiration benefits should be recognized when they are provided as Ã¢â¬Ëa consequence of an offer made in order to promote voluntary redundancy Ã¢â¬Ë ( Alexander, Britton A ; Jorissen, 2011: 525 ) . On the other manus, as the name implies, nonvoluntary expiration benefits should be recognized when the employment is terminated involuntarily, such as dismissal. However, for acknowledgment in fiscal accounting, it is indispensable to foremost make up oneÃ¢â¬â¢s mind when and how much it should be recognized. Therefore, the disbursal of the expiration benefits should be able to be expressed in money, which is besides known as one of the fiscal accounting conventions named Ã¢â¬Ëmonetary measuring Ã¢â¬Ë ( Alexander, Britton A ; Jorissen, 2011 ) . Furthermore, besides the sum to acknowledge, it is besides necessary to find the clip to acknowledge. For case, to acknowledge the nonvoluntary expiration benefits every bit shortly as the employees are cognizant of the expiration or at the clip they leave the entity should be regulated. Based on the counsel of fiscal accounting conventions, the sum and the clip for the acknowledgment could be easy determined. First, taking history of the pecuniary measuring convention, entity should guarantee the expiration benefits in its dismissal program could be measured. Similarly, the benefits included in the offer that entity provides for voluntary expiration should besides be mensurable. Furthermore, harmonizing to the accumulations convention, the disbursal of the entity should be recognized and recorded every bit shortly as the use of the disbursal is determined ( Alexander, Britton A ; Jorissen, 2011 ) . Therefore, nonvoluntary expiration benefits should be recognized at the clip when entity officially notice the employees affected in its dismissal program. However, for those who have exchanged their expiration benefits for future services, the liability of their benefits should be recognized over the future period. At last, voluntary expiration benefits should be recogn ized when the employees accept the offer made in other to promote voluntary redundancy. Problem ( 4 ) : Post-employment benefits Post-employment benefits means the staff Begin having retirement benefits, for illustration, retirement benefits and other post-employment benefits after completed an employment relationship ( BDO, 2013 ) . Besides, there are two classs of post-employment benefits programs. One is defined part programs, another is defined benefit programs ( ibid. ) . In general, DCP ( which stand for defined part programs ) means employees Ã¢â¬Ë retirement program benefits was reserved financess from the company Ã¢â¬Ës one-year net income ( Investopedia, n.d. ) . Accounting intervention is comparatively simple. But the duties undertaken of the employee is non rather clear. Therefore, the item of the handling is the employer ought to do the part towards the present service and have no duty to give excess part for past service ( Towers Watson, n.d. ) . For DBP ( which stand for defined benefit programs ) , it is a retirement program that employee benefits are classified harmonizing to a expression utilizing factors such as length of service and salary history, which was sponsored by the employer ( Investopedia, n.d. ) . Harmonizing to Towers Watson [ n.d. ] , owing to actuarial additions and losingss and anterior service costs are deferred, ensuing in the pension liability that are non really required to bear the duties. The solution is instantly acknowledgment of actuarial additions and losingss and anterior service cost. The undermentioned specific patterns are: canceling actuarial additions and losingss utilizing the corridor attack, take actuarial additions and losingss that are recognized in net income and loss commissariats and necessitate all actuarial additions and losingss should be recognized instantly in other comprehensive income ( OCI ) . Furthermore, past service cost should non be deferred amortisation and besides necessitate to be recognized instantly when incurred ( ibid. ) . Besides IAS 19 alterations in the method of look, service cost and net involvement i ncome or disbursal recognized in net income or loss, Re-measurable part recognized in OCI ( BDO, 2013 ) . Problem ( 5 ) : Immediate acknowledgment Immediate acknowledgment in other comprehensive income will hold an impact on organisations which recognizes additions and losingss at the same time in net income and loss. The standard requires acknowledgment of defined benefit duty and program assets in the statement of comprehensive income and in the statement of fiscal place. Harmonizing to IASB, Ã¢â¬Ëimmediate acknowledgment provides more relevant information to users of fiscal statements and provides more faithful representation of the fiscal consequence of defined benefit programs Ã¢â¬Ë ( KPMG 2011, p 5 ) . There are some looks of immediate acknowledgment which eliminated by AASB as the criterion of employee benefits. Among them are past service cost and disposal costs and other disbursals. As an illustration of immediate acknowledgment jobs, past service costs will be explained in item. Past service costs used to depict service costs different from current service costs and additions or losingss on the colony. It is defined as Ã¢â¬Ëthe alteration in the present value of the defined benefit duty for the employee service provided in anterior periods ( KPMG, 2011: 18 ) . We should specify whether past service costs is positive or negative. When the alterations improve employee benefits, it is positive ( Deloitte, 2011 ) . While it is negative if the alteration consequences in decrease of the bing benefits ( ibid ) . The following measure is to acknowledge them into the entities Ã¢â¬Ë fiscal statements. Harmonizing to the prudence concept footing, it is besides necessary to describe the accounting minutess. Therefore, the method used to acknowledge a vested yesteryear service costs should differ from the one used to acknowledge an unvested yesteryear service costs. Based on the consistence concept footing, it states that Ã¢â¬Ëaccounting methods one time adopted must be applied systematically in future Ã¢â¬Ë ( Jan, I. , 2012 ) . Therefore, the accounting intervention for both vested and unvested yesteryear service costs should be severally kept the same in several accounting periods. As it has been shown in the old paragraph, we recommend that the methods used to acknowledge vested and unvested yesteryear service cost should be different. Vested past service costs should be recognized instantly while Ã¢â¬Ëunvested past service costs should be recognized on a straight-line footing over the staying vesting period Ã¢â¬Ë ( Ernst and Young, 2011: 4 ) . Furthermore, the methods used to acknowledge past service costs should follow a consistence footing. To reason, the Aquilealand Accounting Standard Board examined jobs sing employee benefits such as: acknowledgment of net incomes and loss originating from program assets, revelations, expiration benefits, post employment benefits, and immediate acknowledgment. Each of these jobs relates to an accounting construct, and recommendations were suggested in order to make a suited criterion that fit a state which has an active stock market. How to cite The Aquilealand Accounting Standard Board Accounting Essay, Essay examples
Monday, May 4, 2020
Question: Discuss about the Economic Principles and Decision Making. Answer: Introduction The report focuses on several macroeconomic variables of a country and their effect on business. Schmeckt Gut is a company, which wants to launch a Schmeckt Besser energy bar in Atolia of California. Opening a new business or expansion of a new business depends on economic condition of a country. Several economic factors affecting the business of Schmeckt Gut are supply and demand of energy bar in Atolia, aggregate demand and supply in the economy, price level etc. Furthermore, the opening business in oversee is affected by economic environment of the country. International trade, business cycle, infrastructure of the economy affect the business performance of a company (Mankiw, 2014). Investment in the economy depends on countrys interest rate. When interest rate rises, investment in the economy is discouraged. Therefore, it hampers the progress of the economy. However, higher interest rate attracts foreign investment in domestic assets. The prices of the product increases due to increase in interest rate or labour cost, the demand for normal goods fall. As a start up company, keeping higher price of the product may not be profitable. Success of a business depends on the economic condition of the target country. Therefore, assessment of target market is important before launching the product. The report highlights the relation among different variables such as average income of people of Atolia, inflation rate, and tariff rate. Discussion of Philips curve and laffer curve are considered here. Philip curve shows relation between countrys inflation and unemployment (Evans Honkapohja, 2012). Demand for product is related to unemployment rate. As unemployment rate decreases, per capita income increases. Therefore individual demand and aggregate demand increases. Hence, if there is growing aggregate demand, then the business has a good prospect in the target market. Laffer curve shows a relation between rate of taxation in the economy and other related activities within economy. Analysis of Laffer curve can suggest possible action that Schmeckt Gut can take in new business development. Links among different variables and analysis of concepts Link between inflation rate and income of an economy There is close relation between inflation rate and growth of the economy within the given period of time. For sustainable growth, some countries prefer low interest rate (Chiarella Flaschel Semmler, 2013). According to Phillps curve, there is a trade off between the inflation and unemployment. If a country wants to keep inflation rate low, the price level needs to be low. Price of consumers good depend on the aggregate demand of the economy. When aggregate demand exceeds the aggregate supply of the economy, the consumer price index moves upward direction (Borio, 2014). Figure 1: effect of aggregate demand on price (Source: created by author) Aggregate demand in the economy can rise if there is increase in money supply in the economy. Money supply can rise if the government increases its spending in the economy. Payment of public debt also increases money supply (Burda Wyplosz, 2012). When, money supply increases in the economy in the form of income and transfer payment, peoples demand for goods increases. Marginal propensity to consume increases compared to marginal saving. At very short run total production in economy remains fixed (Malmendier Nagel, 2016). Therefore, aggregate demand for goods and services exceeds the aggregate supply. In order to manage excess demand, the supplier increases price of products. Increasing price induces suppliers to provide more goods and services. Revenue of the suppliers increases (Stock Watson, 2015). However, in the short run, marginal productivity of the factors decreases after exceeding the capacity. Due to resource constraint, supply increment is not possible. The revenue of the firms increases in the long run, when it can change all the resources according to the needs of production. If the aggregate supplies curve is vertical instead of positively sloped following Keynesian model, this affects only the price level and not the output (Case Fair Oster, 2012). Figure 2: Effect on vertical aggregate supply curve (Source: created by author) According to Gandolfo (2013), a moderate rate of inflation rate is good for an economy, as higher price encourages producers to raise production. A country expands if aggregate supply increases with increase in aggregate demand. As the production of the companies increases, factors income increases, therefore the GDP at factor prices increases. In the circular flow of income, the factors income goes to the households, which further increases per capita income. Demand for physical, financial resources and final goods increases. Backward and forward linkages among industries cause expansion of the economy. Hence, GDP of the economy rises (Iacoviello, 2014). Scarth (2014) argued that, inflation has negative externality on the economy. Inflation creates uncertainty about the profitability of the projects in future period. Hence, investors may choose conservative investment policy, which may resist growth. Moreover, rise in interest rate leads to the appreciation of the domestic currency. Appreciation of the currency makes export costlier to the foreigner. Therefore, demand for export decreases, which makes domestic export sector less competitive in the international market. As a result export sector contracts and income of people involved in export sector falls (ILO Chowdhury, 2014). Decline in net export reduces GDP of the economy. Phillips curve analysis If price level in the economy increases due to hike in aggregate demand, there is demand pull inflation in the economy. Benassy (2014) cited that, demand pull inflation is good for the economy as suppliers are encouraged to provide more goods and services in the economy. Therefore, as economy expands, different sectors of the economy expand. With the expansion of different sectors, demand for factors increases. According to modern economy, labour and capital are regarded as complementary factors rather than substitute (Coeurdacier Rey, 2013). Hence, demand for both the factor increases as the production increases. Due to increasing demand for factor, employment in the economy increases. Therefore, demand pull inflation is good for the economy as it has positive effect on employment. Ascari Sbordone (2014) argued that, inflation has negative effect on the economy if it is cost driven. If the cost of production rises, the production level in the economy falls. For example, if there is a wage hike in the economy due to bargaining effect of trade union or low supply of labour, the labour hire cost increases for the companies. This creates burden in their production process. Therefore, wage hike reduces demand for labour and firms tend to choose more capital intensive production process substituting labour intensive one (Petersen Amano Kryvtsov, 2014). Furthermore, if government of the economy imposes minimum wage law, firms are compelled to pay the minimum wage to every worker. Now, there are both skilled and unskilled employees in a company. In spite of low productivity, they have to be paid higher wages, which creates burden on employee by reducing profitability (Yoshikawa et al., 2015). Hence, the firms decide to turn over the low skilled workers due to wage h ike. If there is cost push inflation in the economy, unemployment rate in the economy raises. Phillips curve describes the negative relation between the unemployment and inflation rate. However, in the long run, the unemployment rate is fixed (Li Wu, 2015). Figure 3: Phillips curve (Source: created by author) Above diagram shows that in short run if policy can be taken to keep inflation low, unemployment rises. The reason is at low price, production level falls and thus demand for labour falls. If government wants to keep unemployment level low, this is done at the cost of higher inflation rate. However, in long run, both consumers and firms adjust with the price level and unemployment rate backs at the countrys natural unemployment level (Setterfield, 2016). Laffer curve analysis The traditional theory of Laffer curve shows that relation between the tax rate imposed by government and revenue generated from the tax. Storm Naastepad (2012) cited that imposition of tax rate has two effects such as arithmetic and economic effects. The first effect shows that as tax rates are lowered, the tax revenue of the government decreases. However, there is an economic effect of lowering tax rate. As income tax rate in the economy is lowered, rate of tax evasion in the country may be lowered. Furthermore, the activity of the employees, who has to pay low income, increases. Figure 4: Laffer curve (Source created by author) The above curve shows that both at 0% and 100% level of tax rate, government would not get any revenue, because, 0% level, no revenue is generated. At 100% level, nobody is willing to pay high tax rate. At the initial stages, tax revenue increases with the level of tax rate. After certain stage, when tax becomes burden of people and reduces utility of money, rate of tax evasion decreases (Cornish Forder, 2015). Therefore, Tax revenue falls. There is a relation between tax revenue and economic growth. Tax revenue is an important source of income of government. Therefore, higher tax revenue increases government spending in the economy, which further aggravates the growth of the economy. Government spends the revenue in social well fare and infrastructure development, which facilitates different sectors of the economy by helping production process (Del Negro Giannoni Schorfheide, 2015). Hence, economy and thus GDP grows. Impact of different economic variables on demand of Schmeckt Gut Schmeckt Gut wants to open business in Atolia. The business environment of Atolia has impact on start up business of Schmeckt Gut. If cost-push inflation prevails in the economy at the time of opening business in Atolia, this increases cost of production of Schmeckt Gut. This company requires hiring local labour to operate in Atolia. Therefore, wage cost would be hire for Schmeckt Gut, which may restricts the firm to keep price of newly launched energy bar low. Low price gives a firm competitive advantage in the market (Gal, 2015). The company has to competitive local firms in Atolia. From the figure 5, it is seen that there is positive correlation between income and inflation rate. As the market study depicts, inflation rate increases with increase in income. The calculated correlation between quarterly income and inflation is 0.15, which and very low however, positive. Low correlation suggests that there are other variables in the economy, which influence the inflation rate in the economy. During Q4 of 2014, the income has risen 4.50% from Q3 (calculation is referred to excel sheet). However, inflation rate has fallen during this period. During 2012, the government has increased the tariff rate as demand for products have grown. However, imposition of tariff has not much effect on demand for energy bar. As the income of people increases, the demand for product increases offsetting the effect of tariff. Generally imposition of tariff increases product prices. Therefore, imposition of tariff discourages the import demand. However, in the market of Atolia, the scen ario is different. Income effects dominate the rise in price. It indicates that demand for energy bar in Atolia is inelastic. Figure 5: Relation between inflation and income (Source: created by author) The data from market research shows that increases in demand has not affected the inflation much. The inflation rate in the economy has remained at 2.48% on an average during six years. However, it can be said the macroeconomic condition in the economy is stable. As the demand has increased, number of gyms has also increased. Tin order to boost economy, government has lowered the tariff rate on import from Industria. As the tariff rate increases, revenue of government increases. Therefore, spending in the economy raises, this further raises aggregate demand. Despite increase in aggregate demand, the economy experiences low inflation rate. This may happen due to supply side effect. Increase in aggregate supply may offset the effect of aggregate demand and keeps the economy stable. Regression analysis: There are several factors determine the variation of the demand of the product of Schmeckt Gut. There is a consideration of certain variables and impacts of their variation on the change in the demand. Here, the depended variable is demand and the independent variables are income, tariff, numbers of gyms and inflation rate. The rationale behind choosing the independent variables is that, increase in the number of gyms may a have impact on consuming more energy bars (Svensson, 2015). Because, in most the gym instructor recommend the energy bars. Increase in come can cause a increase in the demand for the energy bars, increasing the rate of inflation cause a rise to the price increase in the domestic market. Therefore, rise in the price of Schmeckt Gut may cause a lower demand and losing of some consumer. Tariff imposition by the government plays a crucial role in this aspect. As Schmeckt Gut is foreign country, it has to pay a tariff to the government. If, there lower rate of tariff prevail, then price of the product must be lower, but high tariff causes increase in price of the product. Again increase in price may cause to decling output production or retaining the high price may cause to losing some customer in the market. Taking into account all these factors, a model of regression is setting up. All the independent variables are in absolute form and dependent variables are in log form. Therefore, coefficients of the regression show the variation in the demand due to the independent variables. The number of gyms and the inflation rate of the domestic country do not have any significant effect on the variation of demand. However, income and tariff have significant effect on determining variation of the demand for the Schmeckt Gut. Interestingly, income of the people has a significantly positive impact on the demand for the product where as the tariff has a negative impact on the demand for the product. Therefore, as the income of the people increases, there is an increase in the demand for the product. Tariff has a negative impact on the demand. If the governments imposition tariffs increases, this is negatively associated with the demand for the product. Therefore, to increase its demand, Schmeckt Gut depends on the income profile of the country and existing and future rate of tariffs. Therefore, there are insignificant effect of the number of gyms and inflation rate whereas income and tariffs have a significant effect on the demand of the product. The high values of adjus ted r-square suggest the regression model is good-fit. This means the above independent variables explain the change in the demand for the product by more than 80%. Therefore, from the above discussion it is clear that explaining the variation of the demand income and tariff have a significant effect. To increase the demand of the product Schmeckt Gut, there should be a consistent rise in peoples income of that country and government tariff should be reduced or should go in favour of the Schmeckt Gut. Recommendations It is seen from the analysis that, there is stable business environment in Atolia. This indicates that the company has low risks in operating business in that country. However, there are others factors, which can affect the economy. There are other factors such as productivity of the resources, performance of working capital, capital investment in the economy, local competitiveness, nature of customers and suppliers. In order to establish business in overseas, the company has to develop good relation with the local stakeholders such as suppliers and customers. Apart from inflation, there are others factors, which affect the business such as fixed expenses, variable expenses, price of raw material etc. Every economy has to face different business cycle. The stages from 2011 to 2015 is the boom stage of business cycles, when aggregate demand is high, inflation rate is low, output and income is high. The economy therefore is prospective for business setup. However, the country may face different situation like recession if there is no control over supply and demand. Therefore, the company has to prepare itself for the unprecedented situation. Management of working capital is important for business. Working capital helps the business to finance any short term needs in business. Moreover, in order to compete in the local market, the company has to get economies of scale. Strategic decision in production such as product differentiation, bundling strategy, quality improvement may helpful in acquiring the market for energy bar in Atolia. Conclusion The report analyses business prospect of Schmeckt Gut in Atolia. Business performance depends on several macroeconomic factors of the target country. The report has tried to establish relation among different macroeconomic variables such as income, aggregate demand, and supply and inflation rate. Phillips curve depicts relation between cost push inflation and unemployment. However, the analysis says that demand pull inflation has positive effect on the economy. The analysis of Laffer curve shows relation between tax rate and tax revenue in an economy. There is a significant relation between tax revenue and growth of an economy. Tax revenue is an important source of income of government. Therefore, higher tax revenue increases government spending in the economy, which further induces the growth of the economy. As the data depicts, macroeconomic condition of the target country is stable and very prospective as the inflation rate is low. Therefore, the company can able to keep price of the product low. Hence, it can be said that setting up the business in Atolia is profitable for the company in long run. References Ascari, G., Sbordone, A. M. (2014). The macroeconomics of trend inflation.Journal of Economic Literature,52(3), 679-739. Benassy, J. P. (2014).Macroeconomics: an introduction to the non-Walrasian approach. Academic Press. Borio, C. (2014). The financial cycle and macroeconomics: What have we learnt?.Journal of Banking Finance,45, 182-198. Burda, M., Wyplosz, C. (2012).Macroeconomics: a European text. Oxford university press. Case, K. E., Fair, R. C., Oster, S. M. (2012).Principles of economics. Prentice Hall, Chiarella, C., Flaschel, P., Semmler, W. (2013).Reconstructing Keynesian Macroeconomics Volume 2: Integrated Approaches. Routledge. Coeurdacier, N., Rey, H. (2013). Home bias in open economy financial macroeconomics.Journal of Economic Literature,51(1), 63-115. Cornish, S., Forder, J. (2015). 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